How podcaster Raj Shamani boldly approached fugitive businessman Vijay Mallya on a London street, landing a viral 4-hour interview with 26M+ views.
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In the world of content creation, where connections and networking often dictate success, sometimes sheer audacity and a stroke of luck steal the show.
Raj Shamani, the dynamic Indian YouTuber and host of the popular podcast “Figuring Out With Raj Shamani,” pulled off what many considered impossible: securing an in-depth interview with the elusive businessman Vijay Mallya.
This is not a tale of emails, agents, or formal pitches; it is a story of a random street encounter in London that turned viral gold.
Let us dive into how it all unfolded.
A Chance Sighting On The Streets Of London

Picture this: Raj Shamani is out for a leisurely walk in the bustling streets of London when he spots a familiar face, Vijay Mallya, the former King of Good Times, casually strolling along.
Mallya, a fugitive from Indian authorities amid financial controversies, is not easy to reach.
Top media agencies in India have tried and failed to get him on record.
However, Shamani, known for his entrepreneurial spirit and unfiltered approach, seized an opportunity without hesitation.
Approaching Mallya directly, Shamani answered the conversation with a disarmingly honest question:
“Sir, do you know who I am?”
Mallya’s response? A straightforward “No.”
Undeterred, Shamani asked, “Do you know what a podcast is?” Again, Mallya replied, “No.”
This exchange could have ended in a world where influencers often rely on fame and recognition to open doors.
However, Shamani’s persistence shone through.
He explained his work, pitched the idea of a no-holds-barred discussion, and convinced Mallya to sit for an epic interview.
The Podcast That Broke The Internet
The result?
A marathon podcast episode lasting over four hours, delving into the highs and lows of Mallya’s life from the glamorous rise of Kingfisher Airlines to its dramatic downfall.
Topics ranged from business triumphs and failures to personal anecdotes, offering listeners a rare glimpse into the mind of one of India’s most talked-about figures.
Released on Shamani’s YouTube channel, the video exploded in popularity, racking up more than 26 million views and cementing its place as his most-watched content ever.
What made this episode stand out was not just the guest, but the raw, unscripted nature of the conversation.
Shamani’s ability to turn a cold approach into a deep dive showcased the power of authentic storytelling in the digital age.
Sharing The Story On “The Great Indian Kapil Show”
The behind-the-scenes magic did not stay hidden for long.
During an appearance on Netflix’s “The Great Indian Kapil Show,” hosted by comedian Kapil Sharma, Shamani recounted the entire encounter.
Sharma, ever the witty host, highlighted the irony: “Even the biggest agencies in India could not get to him, and you just bumped into him on the street?”
This revelation added another layer of intrigue, amplifying the story’s appeal and inspiring aspiring creators everywhere.
Lessons From Shamani’s Opportunistic Style
Raj Shamani’s approach is a masterclass in opportunism.
His direct, no-nonsense tactic in an era dominated by algorithms and planned collaborations reminds us that sometimes the best opportunities come from stepping out of your comfort zone.
Whether you are a podcaster, entrepreneur, or just someone chasing dreams, this story underscores the value of boldness: spot the moment, start the conversation, and let authenticity do the rest.
If inspired, check out Shamani’s podcast for more insightful episodes.
Who knows?
Your next big break might be just a walk away.
What do you think you would have the guts to approach someone like
Mallya on the street?
Share your thoughts in the comments!